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Our mission is to develop competitively priced, superior quality home and office timepieces, for today's consumer that reflect the CITIZEN brand DNA in an array of styles and designs that reflect today's trends.CITIZEN Clocks like their watches are made using high quality materials with attention to detail and craftsmanship that the CITIZEN brand is known for.CITIZEN Clocks will offer you an alternative to yesteryear's designs with a fresh new look from a well-known and respected brand.